IT'S NOT ABOUT ME
IT'S ABOUT WE
Florence Brewing Company
At this brewery, we believe that community should be at the heart of everything that we do and everything that we are. Everyone is welcome through our doors, and as a result we strive to have all types of beer and food for all types of people. It’s our mission to make craft beer accessible to everyone, regardless of what style they prefer, or what their background may be.
We structured our brewery around not only our Mug Club Members but also our Wednesday Night Regulars and everyone in between. As a result, we’re here to show you exactly who we are. We’re here to create a community of friends and family, who are here for more than just the beer. Our community helps us give back to those who need help, from Fire Relief Fundraisers, to annual drives for our local schools, to our Giving Tree Program at Christmas time. We wouldn’t be able to do what we do without the support of each and every one of our customers.
Welcome to your third place, your social surroundings that are the anchor of community life. We deliver the magic every time you walk into our doors and experience just who we are. We’re a place where strangers become friends and family over pints of our hand crafted beer and plates of our soul warming food. You’ll never meet a true stranger here, because we believe it’s not about me, it’s about we.
We believe in four main core principles that embody who we are: no crap on tap, deliver the magic, it’s not me it’s we, and inclusive ownership.
WHAT WE'RE ALL ABOUT
We center our business around our community, and that’s why the brewery was not named after Hans himself, but the community. Hence Florence Brewing Company was born on May 15th, 2016. We want to welcome everyone and embrace the people of the community just as they have welcomed and embraced us.
Florence Brewing Company is the place you can bring your friends, family, and even pets outside on our patio. That’s what makes us different from just any old bar. Here you can find a family, you can experience the hometown atmosphere which is so easily found in a place like Florence, Colorado. You can find us one block off of historic Main Street in downtown Florence!
THE PUBLIC HOUSE
If anyone has met the Founder of Florence Brewing Company, Hans, they will discover above all things one thing that is consistent. The sense of community. The idea of Hansism goes back to the days when the country was founded. When people used to sit around in the public house and discuss life while drinking beer.
Pub, which is short for public house, typically consisted of two things, seating that allows you to sit next to a stranger, and a good house ale to sip on. In Hans’ vision, he hoped to re-establish this idea of the pub, but he absolutely couldn’t do it alone. Like the pub, Florence Brewing Company has picnic table style seating, which allows you to sit next your friends as well as others in your community. You will enter our brewery as strangers, and leave as friends.
All things great that we have ever completed, have been accomplished thanks to the help of our community. It’s true that we are Stronger, Together. Whether it’s through continued support as patrons, volunteering to help at our events, or helping us with our different donation drives. The people have supported us in ways we could never imagine and continue to inspire us to keep pushing day after day, week after week, month after month.